Queen's Visual Identity
Queen's Brand Central website hosts branded resources that support the Queen鈥檚 community in applying our visual identity across platforms. It is managed by the Marketing and Brand team University Relations.
The Queen鈥檚 University Visual Identity Guide provides a consistent framework for designing print and digital materials that represent the university and its faculties, schools, programs, and departments. The Visual Identity Guide provides a framework to articulate the brand consistently through an accessible, digital-first approach.
Resources include:
- logo downloads and general usage
- Queen's official colour palette, including RGB and HEX values
- social media templates and profile pictures
- guidance for photography and videography
When reviewing Queen's Visual Identity Guide, note that Queen's "logo lockups" are not recommended for websites or social media.
However, see Using Queen's logo online for exceptions made for sponsorship logos hosted online.