COMM 290 Foundations of Digital Business: Strategy, Data, and Emerging Technologies Units: 3.00
This course introduces students to the essential concepts of digital strategy, data analytics, and emerging technologies. Students will explore foundational topics such as aligning technology with business goals, interpreting data-driven insights, and understanding platforms and ecosystems. Through practical applications and case studies, students will develop skills in analyzing data, leveraging technologies, and developing digital strategies that enhance organizational performance. The course also emphasizes critical thinking, ethical considerations, and the importance of staying future-ready in a rapidly evolving digital landscape.
Requirements: This course is restricted to students enrolled in the 2nd yr or greater of their program, excludes Commerce/CIB.
EXCLUSIONS: No more than one course from COMM 290 or COMM 690.
No more than 6.0 units from any COMM 200 level course.
Offering Faculty: Smith School of Business